Download PDF Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value By Teresa Torres
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Ebook About "If you haven't had the good fortune to be coached by a strong leader or product coach, this book can help fill that gap and set you on the path to success." - Marty Cagan How do you know that you are making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that creates value for your business? In this book, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right. If you want to discover products that customers love-that also deliver business results-this book is for you.Book Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value Review :
There is a massive amount of information out there about what good product work looks like, but not too much about how to actually do it and live it from day-to-day, week-to-week. Lots of "what," much less useful/actionable "how."Well, not anymore. This is the missing "product team operating manual" that I wish someone handed me when I first got into this work. It does a beautiful job of teaching both the principles and the practices you need to grok.Do yourself, your team, your customers, and your product a big favor: read the book, and more importantly—put CDH into practice! "Future you" will be very grateful you did. Teresa Torres has been developing her continuous discovery habits for a decade and has finally put her method and ideas into a straightforward approach that everyone can use.But her approach requires you to buy into the idea that the best ideas come from customers. Not executives, not salespeople, not competitors. And third-party research supports this view: executive mandates and sales ideas are notorious for producing poor results—poor satisfaction by clients and poor financial results for the organization.If you’re discovering and delivering products without personal experience with customers, you’re setting yourself up for failure.Torres writes:“Companies fall into the trap of chasing the next sale or obsessing about their competitors because many companies (especially startups) don’t have a better model for product management. They don’t know what ‘good’ looks like.“Most successful digital products today are conceived, designed, built, and delivered by a cross-functional team composed of product managers, designers, and software engineers.”But how? Torres explains it, beginning by answering the question “What is continuous discovery?” Once she’s got you hooked with the success associated with continuous discovery, she explains the key habits and how to develop them in your organization.Her writing is clear, her passion is evident.If you’re struggling to incorporate customers into your product planning, look no further than this book. Read Online Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value Download Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value PDF Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value Mobi Free Reading Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value Download Free Pdf Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value PDF Online Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value Mobi Online Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value Reading Online Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value Read Online Teresa Torres Download Teresa Torres Teresa Torres PDF Teresa Torres Mobi Free Reading Teresa Torres Download Free Pdf Teresa Torres PDF Online Teresa Torres Mobi Online Teresa Torres Reading Online Teresa TorresBest The Art and Science of Interpreting Market Research Evidence By D. V. L. Smith
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